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You’re Invited To Be Featured In A New Book

You’re invited to be featured in a new book, “How To Speak Fluent ‘WOW!’: The Language Of High-Spending, Loyal, Raving Customers.” This unique project will be a collection of easy to learn lessons about how wedding and event professionals can consistently attract more of the customers they want most to their business through the delivery[…]

3 Lessons In Relationship Building From Your Hair Stylist

How many years have you been going to the same hair stylist? 1 year? 5 years? 10 years? If you’ve been going to the same stylist for 3 years or longer, allow me to ask—why? In all likelihood, it’s not just because they know your hair style preference. Yes. That is important. But its not[…]

Creative Partners

Delivering “WOW!” Customer Experiences | Be A Creative Partner

As consumers, we gravitate towards companies that provide solutions to our problems, towards individuals we trust and businesses that share in our core values and belief system. Equally important, we choose businesses that make us feel special, like we are more than just dollar signs that feed their bottom line. That’s why it’s not enough[…]

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Hot Christmas In July “WOW!” CX Offer

Email Ron: Ron@RonRuth.com •  Text Or Call Ron: 816.224.4487 Now is The Time To Learn To Speak Fluent “WOW!” With the holidays just around the corner, now is the best time to learn  to speak fluent “WOW!” the language of the high-paying, loyal, raving customers you want to attract to your business. It’s a fact –[…]

needs vs wants

The Difference Between Customer Needs vs. Wants

Last week I decided the time had come for me to upgrade my iPhone SE to a newer model. Yes. I know. The iPhone SE is like owning a fossil today. But, the difference between me as a consumer and so many others who want the latest technology regardless of cost is that I always[…]

customer experience: one style does not suit all

Customer Experiences: One Style Does Not Suit All

A few weeks ago, I received an invitation from the Lee Jeans’ world headquarters in Kansas City to be a part of a focus group. It was a small group of about eight guys, varying in age from mid-twenties to mid-sixties, and we were asked to give our opinion on a new line of men’s[…]

The Customer Journey: A GoDaddy Story

The Customer Journey: A GoDaddy Story

What? There’s No Such Thing As Unicorns? Just when you thought you and your business are the next best thing to sliced bread and that your universe of customers will love you until the end of time—-Bain & Company, one of the world’s leading management consulting firms, conducted a survey with stats to remind you that there[…]