We solve customers' problems before they become problems.

How To Be Pro-Active In Serving Your Wedding Couples.

“We Solve Customers’ Problems Before They Become Problems.” There used to be a billboard between my home and downtown Kansas City. It was owned by one of the big banks in the area and it read “We solve customers’ problems before they become problems.” Now,that’s a fairly bold statement for any business to make and[…]

Coaching

Wedding Pros: Turn COVID Survival Mode Into Productive Mode

Beginning Thursday, March 19th at 4:00 p.m. (CST), I will host a FREE, group #CustomerExperience coaching call for wedding and event professionals via Zoom. Here’s the details: Right now is the perfect time to be proactive in making improvements in your business and in strengthening the relationships that you have with your couples. Beginning this[…]

How To Speak Fluent “WOW!” | Customer Experiences Create Strong Connections.

WATCH: From the Inspiramaginativity™ Institute, another bite size business lesson on How To Speak Fluent “WOW!”—the language of high-spending, loyal, raving customers. “WOW!” Customer Experiences Create Strong, Emotional Connections. Businesses that deliver “WOW!” customer experiences create strong, emotional connections between their customers and their brand. The quality of the products or services you provide are[…]

How To Speak Fluent “WOW!” | Customers Compare Experiences Across Industries

WATCH: From the Inspiramaginativity™ Institute, another bite size business lesson on How To Speak Fluent “WOW!”—the language of high-spending, loyal, raving customers. “WOW!” Customer Experiences Are Compared Across Industry Lines. Your customers know what they want and expect when it comes to the experiences your business delivers. But, here’s the thing. Customers don’t just compare[…]

How To Speak Fluent Wow - Customer Experiences Focus On Details

How To Speak Fluent “WOW!” | Customer Experiences Focus On Details

I had a very early morning, first-time doctor appointment recently inside the KU Med hospital that sits in the middle of a massive campus of medical office buildings in mid-town Kansas City, MO. When I entered the building closest to where I parked, I asked at the information desk if I was headed in the[…]

How To Speak Fluent WOW!---Respect That Customers Are Human Too

How To Speak Fluent “WOW!” | Respect That Customers Are Human, Too.

WATCH: From the Inspiramaginativity™ Institute, another bite size business lesson on How To Speak Fluent “WOW!”—the language of high-spending, loyal, raving customers. “WOW!” Customer Experiences Respect That Customers Are Human, Too. As humans, we tend to gravitate towards other humans who genuinely have our best interest at heart. That type of relationship makes us feel[…]

How To Speak Fluent WOW - The Bar For Delivering WOW Experiences Has Been Raised

How To Speak Fluent “WOW!” | The Customer Experience Bar Has Been Raised

WATCH: From the Inspiramaginativity™ Institute, another bite size business lesson on How To Speak Fluent “WOW!”—the language of high-spending, loyal, raving customers. The Bar For Delivering “WOW!” Customer Experiences Has Been Raised. A business forecast study from a couple years ago predicted that in 2019, over 50% of businesses will invest more money into delivering[…]

5 Tips For Creating Delightful Surprises For Your Customers

The moments of happiness we enjoy take us by surprise. It is not that we seize them, but that they seize us.  – Ashley Montagu While enjoying a cup of coffee at my neighborhood McDonald’s, I noticed a very young boy, maybe 4 years old, sitting with his mom just a couple of tables away[…]

Matt Ward -More Word Of Mouth Referrals

How To Get More Customers Through Word Of Mouth Referrals

“Sometimes it’s doing something small for someone that really makes a big impact!” – Matt Ward Not long ago, I got to spend some time with author and keynote speaker, Matt Ward, from Breakthrough-Champion.com on my show, “Ron Ruth Presents…,” for  Disc Jockey News-TV. We had such a great conversation about his book, “More…Word Of Mouth Referrals,[…]

Your Performance Defines Your Customers’ Experience

My wife, Debbie, and I recently returned from our annual vacation to Walt Disney World. As many readers already know, we are self-proclaimed “Disney Geeks” and have made Disney World our only vacation destination. We’ve returned to the “House of Mouse” well over 45 times over the past three decades. There are so many things[…]