Few people know that I have my very own, video live-stream program on Disc Jockey News TV on the last Tuesday of each month at 7:00 p.m.(Central). It’s a fairly new program called “Ron Ruth Presents…” and, even though it is on a DJ YouTube channel, I like interviewing guests from all across the business spectrum who can provide content of value for small business owners and entrepreneurs—especially information that is related to the delivery of extraordinary customer experiences.
This month I got a chance to interview one of my favorite people, Alan Berg. Alan has been called “The Leading International Expert on the Business of Weddings & Events”. He’s a Certified Speaking Professional® who speaks to thousands of entrepreneurs and business professionals every year through webinars, live presentations and on-site sales training. He’s also an acclaimed business and website consultant.
Alan is the author of the books “If Your Website Was An Employee, Would You Fire It?”, “Your Attitude for Success”, “Shut Up and Sell More Weddings & Events!”, and the new, and much anticipated book “Why Don’t They Call Me? – 8 Tips for converting wedding & event inquiries into sales” – all are available in English and Spanish, and most on audio and they’re all available at Alan’s bookstore: http://www.getalansbooks.com/
During our one-hour conversation in the video below, we focused mainly on the sales tips and advice inside the pages of Alan’s new book “Why Don’t They Call Me?” And, I even persuaded him to share a number of valuable nuggets while answering questions for viewers on how wedding professionals (and pretty much anyone involved in sales) can better communicate with their potential clients and get faster replies to their emails so you can make more sales.
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